Do the businesses understand the worth of RSS feeds?

Post by: admin on December 18th, 2010 | File Under Advertising, Marketplace

RSS feeds are not so new anymore. Anyone who is aware of blogging clearly understand that RSS/Atom feeds provide a gateway to publish content over web so that interested users can have updates. RSS feeds are quite efficient and simplest way to let others know what are you talking about. The availability of RSS integration in modern web browsers and email clients have given enormous exposure to reach your user base by various means. SO whether you are on mobile, chatting online,checking mails or surfing web, you can have instant access about the things you are interested to.

Web 2.0 have turned plain old Internet into a lively platform. Blogs,social networking platforms like Twitter/Facebook have provided real time interactivity between netizens. Many businesses embraced the change and started to look for people who are social media experts; the people who interact with users via different platforms like blogs,social networking sites like Facebook/MySpace or micro-blogging platform like Twitter. They have established twitter accounts,blogs or Facebook Fan pages where they publish deals,updates and other news pertain to their business.

Currently RSS feeds are being used  in form of blog contents, Twitter and others but as a matter of fact, not every company is able to have a content writer which can write beautiful content to promote their business ideas or product nor every company can afford to set up a blog on their hosting providers.

The question is, if a business can’t afford to set up a blog, can’t they get the ability to use RSS to communicate with customers? One of the core advantage of RSS is that it provides off-site communication that is, a person does not need to visit a URL every time to know the updates. Since every one is busy and seeks easier ways to have information, companies or businesses who don’t embrace the change fail to compete with those who takes extra measures to reach out to their customers.

The reality is, it’s not necessary to have a blog or hire a social media expert to work as a mouthpiece of your business/products. Most of the sites already have NEWS/Announcement/PRESS RELEASE section. By transforming that information into RSS Feeds, the businesses can invade several uncharted territories with minimal or no cost. Imagine your RSS feeds are being propagated by your own users via different social platforms. You would not need to hire a marketing person to promote your businesses. Your users would do at their own and with open hearts.

Due to this vary fact, Sidlabs is initiating a project to help businesses to utilize the power of RSS feeds with minimal efforts. We are conducting a survey to find the interest of business. This short survey which would hardly takes 5 minutes will help you and us to learn how serious you are to promote your own business. You access Survey on following URL:

http://tinyurl.com/surveyrss

More Information about advantage of RSS in online business is given here

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Social Search

Post by: admin on December 16th, 2010 | File Under Marketplace, World

There is no question that Google is the No.1 search engine at this moment. I assume that 80% of Internet users use Google for search. Google’s efficient algorithms give you what you are looking for, even more than what are you looking for. Sometimes this search journey takes more time and we often don’t get what were actually looking for. At times it happens that your friends guide you by providing better resources pertain to your choice. You would rely on friends or community of professionals’ advice more than results returned by machine algorithms.

Now would it not be cool if you open Google to search best recipe of Chicken Karhai and find a recommendations by your friend who had already tried it last week? How about looking for a shopping cart script to implement for your client and you find advice from a friend not to use it due to some genuine reasons. Now search could be social too and sooner Sidlabs going to launch Social Search system where you can recommend links to your friends or they can recommend you. This would shift the trust from machine algorithms to friends. After all our friends care us more than machine algorithms. Stay tuned! We are launching the application by the end of this year.

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Top Searches on B2B

Post by: admin on February 11th, 2010 | File Under Marketplace, b2b

Last month we came up with B2B Select, a tool which helps B2B Customers to search 3 leading B2B portals. The tool has started gaining some momentum as the users are trying it out.  According to initial stats, following are the keywords which were searched on B2B Select

  1. Rice
  2. iPhone
  3. Nike

If you are  customer from US or Europe and looking for goods in Asia,B2B Select can help you to find out right results infront of you.  Visit  http://b2bselect.sidlabs.com/

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Sidlabs launches ‘B2B Select’

Post by: admin on January 30th, 2010 | File Under Announcement, Marketplace, b2b

Sidlabs Soutions has launched its first project called B2B Select. B2B Select is a tool which would help B2B customers to search their desired information in 3 big B2B portals: TradeKey,Alibaba and GlobalSorces. This service provides a one window view of search results which helps to figure out which portal meets your requirement. The tool is based on BlindSearch.

This tool can also help sellers to figure out which keyword is more demanding so that they can use that keyword in their future leads.

The tool is currently in beta phase. For more information visit the following link:

http://b2bselect.sidlabs.com

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